Digital Marketing Pricing One of the most frequent questions that we get over at Lemonade Stand is, how much will all of this marketing mumbo jumbo cost me? So, how […]
Content Marketing So what does content marketing include anyway? Content marketing has a few, key areas that I will touch on throughout this article. Those areas include: original written content […]
Search-Engine Optimization (SEO) What is SEO anyways? If you have delved into the marketing world, you may have come across this term. If you were not in this world until […]
What if you could tap into a consumer group with $200 billion in buying power by making a few changes to your website? What would that be worth to you? […]
Websites need to include policies, statements and disclaimers to keep their companies out of legal hot water. This goes for ADA-compliant web accessibility as well as privacy, legal stuff, terms […]
Great news! Small businesses can get a tax credit of up to $5000 every year for ensuring their businesses (including their websites) are ADA compliant. Every. Year. Finally! The little […]
Your business thrives when it generates leads! You probably have a team or team member dedicated to strategically increasing leads and conversions. Leads might come in as a result of […]
A few years ago, Lemonade Stand‘s Founder, Greg Trimble, walked into my office and asked me, “Why did you start your message ‘Good question’ in your reply to the client’s last email?” […]
Someone asked me the other day, “What is the most important question you can ask a new client?” My answer was, “How is the weather?” Here’s why… Asking a simple […]