A few days ago I had a meeting with a client whom we provide a wide range of inbound marketing services for. This was the first real meeting I had […]
(Note: Jonathan is a third-year student at the University of California Riverside. He just finished an internship with our sister company, Lemonade Stand. He wrote this post about how to […]
I’ve been subscribing to a lot of marketing blogs lately. Exciting life, right? But this is important research – a professor once told me the best way to become a […]
It was July 2016 and I was starting to worry. I was about to do something desperate. I was about to walk into a building and attempt to get a […]
I’m writing this post because I have to. No, my boss isn’t making me. No, I don’t have a burning desire to commit my thoughts to the electronic page. Actually, […]
I’ve been reading “Burn Your Portfolio,” a book full of business and life advice for designers. Mike Janda, the author, worked as a creative director at Fox before founding (and […]
It’s stinking hard to compete with the monster companies in our industry. How can we? They raise lots of money, have crazy valuations, and have signed up all of the “cool” […]
One of the biggest fails of my business career was choosing a name for our application, throwing all kinds of time and money into building a brand around that name […]
It is very unlikely that anyone is ever going to call you from Google. Google doesn’t just call you and offer to market your business. But… it is very likely […]
The term internet marketing is often abused by people to denote a mysterious form of marketing that somehow generates unfathomable leads… sometimes for free! The truth is that internet marketing is a legitimate […]